Posts By: Brian Hagen

Marketing Deliverables in 4-Steps

As a medical device marketer you have you own tried and trusted approach to the marketing process. One thing I’ve noticed is that client’s want to dive into implementation before we’ve done the upfront research, planning and considered how to measure success. When we do discovery with a client we always like to learn about the… Read more »

Video – Timing is everything

As our YouTube approach to watching video continues to evolve and our attention spans shrink, it’s become a challenge to tell complex medical stories in under 2-minutes. At Meditech we produce a lot of “Patient Stories” to highlight the impact a successful therapy or procedure can have on a person’s life. Although these stories tend to be documentary… Read more »