Posts Categorized: Video

Specialty Spotlight: Patient Education

Healthcare companies understand the value of creating videos targeted directly to patients. From awareness and educational programs, to patient documentaries; these videos are reaching audiences in clinical settings, in the home and on-the-go through mobile devices. For 25 years, leading healthcare and medical device companies have partnered with Meditech to develop all types of programs… Read more »

Engineering a Multi-Camera Production à la TED Talk

Meditech recently had the pleasure of producing a TED Talk-style promotional video for a leader in the American engineering industry. The private presentation was held before a live audience at a local theater close to the firm’s Twin Cities headquarters. The promotion was captured from multiple angles with six cameras, strategically placed around the theater…. Read more »

Marketing Deliverables in 4-Steps

As a medical device marketer you have you own tried and trusted approach to the marketing process. One thing I’ve noticed is that client’s want to dive into implementation before we’ve done the upfront research, planning and considered how to measure success. When we do discovery with a client we always like to learn about the… Read more »